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Chaida Salt Lake and Kanma La have amazed Hong Kong! Xi Min Culture and Tourism made their debut at the Macau Travel Fair
Time:2026-04-20

Recently, the Cultural and Tourism Department of Qinghai Province organized a delegation to participate in the 14th Macao International Tourism (Industry) Expo. Concurrently, a "Mountain Origin Water Source - Beautiful Qinghai" cultural tourism promotion event was held. Through cultural tourism as a bridge and link, this event aimed to promote deeper and higher-level cooperation in tourism between Qinghai and Macao. Qinghai Xi Min Cultural Tourism Co., Ltd., in accordance with the unified deployment of the Cultural and Tourism Department of Qinghai Province, showcased its key scenic areas, the Taklimakan Salt Lake and the Kanma La scenic area, with various forms such as booth displays, special promotions, and business contacts. It comprehensively presented the unique charm of the two core scenic areas, helping to deepen and solidify the cooperation in tourism between Qinghai and Macao.

At the exposition, the Qinghai exhibition area created a special booth with the theme of "Mountain Source, Abundant Water Resources; Beautiful Qinghai", organizing over 10 cultural and tourism enterprises from the province to participate. It comprehensively showcased Qinghai's rich cultural and tourism resources. They also distributed promotional materials of the scenic spots and played live videos, attracting a large number of Macao citizens, overseas merchants to stop by for inquiries, interaction and communication.

During the "Shanzong Water Source - Beautiful Qinghai" special cultural and tourism promotion event, Xi Min Cultural Tourism, as one of the six core promoting enterprises in Qinghai, introduced the two benchmark scenic spots, Tachak Salt Lake and Kanma La, in detail, actively connected with enterprises from the Guangdong-Hong Kong-Macao Greater Bay Area and overseas customers. They met with approximately 500 clients in total and reached cooperation intentions with nearly 30 key travel agencies from Hong Kong and Macao and international buyers. They also participated in the strategic cooperation between Qinghai and Hong Kong travel agencies and the signing of the customer exchange agreement. They established a stable channel for mutual customer exchange. The scenic area's characteristic cultural and experience products were highly praised. The consultation and cooperation negotiation at the scene were very lively, preparing for the preheating and promotion of the "May Day" Golden Week and the summer inbound tourism market.

This trip to Macau is an important practice for Ximin Culture and Tourism to expand the tourism market in the Guangdong-Hong Kong-Macao Greater Bay Area and inbound tourism. In the future, the company will continue to rely on the high-quality resources of Tacheng Salt Lake and Kanma La, closely focusing on hotspots such as eco-tourism, educational tourism, and health and wellness tourism. It will deepen cooperation with the tourism industry in Macau and the Greater Bay Area, innovate product supply, and improve service quality, helping Qinghai to build an international ecological tourism destination. This will enable more tourists from home and abroad to visit Qinghai and experience the unique scenery and cultural charm of the scenic spots under the brand of Ximin Culture and Tourism.


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